Blizzard proves again that microtransactions earn millions
In just eight weeks, Diablo Immortal has brought in over $100 million in revenue for Blizzard. User review bombing and lukewarm response from criticsThis information comes from an analytics company sensor towercompared Diablo Immortal to other games that reached the $100 million mark, such as Pokémon GO and Fortnite.
Blizzard’s aggressive monetization strategy seems to have paid off, including asking for over $110,000 to maximize the character. Despite the backlash, the developer boasts of his over 5 million downloads on the Play Store in addition to earnings. Those numbers aren’t as significant as a title like Pokémon Go, where he broke $100 million in just two weeks, but Blizzard’s numbers are still impressive. What’s even more amazing is that these figures were achieved without the help of the Chinese market, with Diablo Immortal being delayed until his July 25th.
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What’s particularly disappointing about Diablo Immortal is that without its obscenely aggressive monetization, it could have been one of the best in the series. In our hands-on, we praised the gameplay and graphics, but there’s just no way to ignore the constant nagging to pass a few bucks.
The addition of millions of potential Chinese players already indicates that the game will receive even more surging revenue in the coming weeks. Earned. 3 days after regional launch, shows that it will have the same great success that it has experienced all over the world. However, the banning of games in Belgium and the Netherlands is evidence of a growing government response to video game microtransactions and loot boxes, and perhaps the rise in this form of monetization is coming to an end. indicates that there is
Diablo Immortal may be considered a success thanks to the huge amount of money raised, but if you hit one of the many paywalls and don’t want to shell out the cash, you can always opt for Diablo Immortal alternatives instead. You can try. After all, there are certainly better games out there than Diablo Immortal, and Blizzard doesn’t need more money.
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